Lost At Promax/BDA 2008

I've been busy most of the week (as you've seen by the lack of posts, which is why I need a bigger staff) at the annual Promax/BDA conference. ABC had a nice set of ads at the Hilton, which included some Lost posters. Of course, nothing beats last year when Damon Lindelof and Carlton Cuse held a panel at the conference.


Also, one panelist, John Couch, Vice-President of Digital Kitchen, used The Lost Experience as an example of successful execution of a viral marketing ad campaign. He also critiques ABC's Lost micro site. Here's a short clip from that panel:

Oddly the video he played was a fan video, if I'm not mistaken. The one he meant to play was most likely this one.